The Customer-Base Audit: The First Step on the Journey to Customer Centricity by Bruce G.S. Hardie, Peter Fader, Michael Ross, Bruce G.S. Hardie, Peter Fader, Michael Ross

- The Customer-Base Audit: The First Step on the Journey to Customer Centricity
- Bruce G.S. Hardie, Peter Fader, Michael Ross, Bruce G.S. Hardie, Peter Fader, Michael Ross
- Page: 218
- Format: pdf, ePub, mobi, fb2
- ISBN: 9781613631607
- Publisher: Wharton School Press
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